Arts & Culture
Special study designs
Today, cultural institutions not only face the challenge of offering an artistically valuable programme, but, increasingly, to also reach commercial goals.
Yet, how can these objectives be defined, evaluated and met, while still dealing accordingly with possible changes? In order to perceive trends early and define targets, you need a lot of information, well prepared and at a reasonable price.
Following these considerations, we have developed special study concepts for the cultural industry.
Different problems require different methodologies.
As a full-service agency, we are happy to advise you as well as turn your questions into specific study designs.
"With Consent, we have found a market and social research institute which has supported us from the conception of the visitors' survey to sound recommendations, while meeting all our expectations to the fullest satisfaction. From the strategically conducted visitors' survey, the agency derived precise results and recommendations on the target group as well as strengths and weaknesses for us, on which we could then base our other strategies. Collaborating with Consent was not only professional, but also very pleasant." "
Mag. (FH) Petra Artner
Project Coordination & Communication, Opera Festival of St. Margarethen